This Company was established by Renzo Rosso in 1978. The company has come a long way to become one of the favourite brands of youngsters at present. It employed terrific international market strategy in the early 90’s and brought about advancement in stitching and design. The fabrication of denim is of standard quality that gives comfortable fit and that is durable too. The denim material used is tough and gives a solid look to the jeans. This company’s jeans carry a big label at the behind marking its uniqueness. The company does great business all over the world and has numerous flagship stores for its exclusive products.